How To Start Jewelry Dropshipping in 2024? + Top Suppliers

Is jewelry dropshipping the perfect niche for 2024? With the jewelry market projected to reach $360 million this year, starting an online jewelry business through dropshipping is a question every dropshipper should explore.

In this article, discover why jewelry dropshipping remains a high-potential path to profits, thanks to low costs, high markups, and vast product variety.

Whether you’re curious about product sourcing or brand-building essentials, you’ll find the insights you need to create a successful store.

Ready to uncover the secrets of profitable jewelry dropshipping?

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How to Start a Jewelry Dropshipping Business in 2024?

Now that you’ve seen the potential of dropshipping jewelry, it’s time to learn how to start your own online jewelry business.

Follow these steps!

Step 1 – Find the Right Jewelry for Dropshipping

Starting a jewelry dropshipping business begins with choosing high-demand jewelry products that resonate with your target market.

Quality options in the jewelry industry include stainless steel, rose gold jewelry, cubic zirconia, sterling silver, and fine jewelry.

Also, high-quality products like gold jewelry or crystal necklaces from wholesale jewelry suppliers attract customers looking for fashion and durability.

To pinpoint trends, I recommend Google Trends. Here you can check on trends and demand for each product. So, let’s try it out. I will just type in keywords, like “gold earrings“, and check on the results.

Moreover, tools like Minea for analyzing popularity and competitor performance.

For example, if “gold earrings” or “personalized necklaces” are trending, these tools will show their popularity, helping you choose dropship jewelry with a stable popularity trend.

Step 2 – Understand Your Target Audience

Next, understanding your audience in the jewelry niche is vital. Customers, from fashion jewelry enthusiasts to fine jewelry collectors, have distinct preferences.

I recommend categorizing your online jewelry store by styles such as boho, minimalist, and luxury to appeal to different tastes.

Moreover, offering high-quality images and detailed descriptions helps connect with these shoppers.

I personally use tools like Meta Ads Library and Facebook Insights to offer valuable data on what engages specific audiences.

With this tool, I can spy on my competitors, and get insights about customers’ demographic data, engagement, and interest in a product. Also, I can get valuable insights about products’ profit margins, sales, revenue, and more.

Step 3 – Partner with Reliable Jewelry Dropshipping Suppliers

Success in jewelry dropshipping depends on dependable jewelry suppliers with consistent quality and fast shipping.

So, I recommend you choose dropshipping jewelry suppliers offering wholesale dropshipping at competitive wholesale prices.

Many best jewelry dropshippers have flexible minimum order quantity (MOQ) policies, which streamline your ecommerce store setup.

Thus, look for dropshipping suppliers on platforms like AliExpress, Alibaba, or directories listing the best jewelry dropshipping suppliers.

For example, the Dropshipping. com supplier directory gives access to top-rated jewelry dropship suppliers, including Richard Cannon Jewelry and other respected names in the jewelry business.

Plus, here you can get data about each supplier location, product costs, shipping information, order processing time, MOQ, and more.

Reliable jewelry dropshippers simplify the drop ship process by providing product images, CSV files, and drop ship order fulfillment. Ensuring excellent customer service from suppliers enhances customer satisfaction, a must for business growth.

Step 4 – Build a Unique Jewelry Brand Identity

Building a distinct online store identity is crucial. A unique brand builds trust and attracts attention in the fashion industry.

Therefore, you need to create logos and a cohesive look for your online storefront that reflects elegance and quality.

You can use platforms like Canva or Shopify’s Hatchful which are perfect for branding.

Moreover, Shopify themes like “Prestige” or “Empire” can give your jewelry dropshipping store a polished, professional look.

Consider a refined design that emphasizes the beauty and quality of your jewelry, enhancing customer experience and appealing directly to their style preferences.

Step 5 – Optimize Your Dropshipping Store

To succeed in jewelry dropshipping, optimize your online jewelry store on platforms like Shopify or BigCommerce.

These platforms allow you to design layouts, showcase high-quality images, and provide customers with all the details they need to shop confidently.

Plus, you can include detailed descriptions of each jewelry piece—from pearl distributors to gold jewelry—so customers are assured of quality and style.

SEO optimization is essential for visibility. So, use keywords like fashion jewelry, sell jewelry online, and best jewelry suppliers in product descriptions.

You can include terms for items like sterling silver jewelry or fashion accessories to improve your store’s ranking in search engines.

Step 6 – Develop a Jewelry Marketing Strategy

Marketing is essential for any jewelry dropshipping business.

Therefore, I recommend you use SEO-rich keywords like wholesale jewelry suppliers, jewelry dropship, and online jewelry stores to increase organic traffic. For example, Semrush is a great SEO tool that can help you discover relevant keywords.

For immediate reach, leverage social media platforms like Facebook, Instagram, and TikTok to showcase your jewelry products.

Moreover, influencers specializing in jewelry are ideal for promoting your store, while limited-time offers on popular items like crystal necklaces or fine jewelry create urgency and boost sales.

Step 7 – Prioritize Customer Service and Satisfaction

In dropshipping, customer satisfaction is critical. Therefore, use tools like Tidio to address customer queries about shipping costs, delivery times, and product details.

Clear communication regarding orders and high-quality packaging enhances trust and increases repeat business.

Satisfied customers are more likely to recommend your store, building a solid reputation in the jewelry business.

Step 8 – Verify Compliance and Policies

While dropshipping jewelry usually doesn’t require special licenses, certain items like fine metals or gemstones may have regulatory requirements.

Therefore, I suggest you research necessary policies or certifications for wholesale jewelry suppliers—especially if you offer high-value items in the jewelry industry.

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Best 13 Jewelry Dropshipping Suppliers To Work With

Here is a list of a few hand-picked jewelry dropshipping suppliers that you can work with.

If you want to look at more suggestions, my vast dropshipping supplier directory has enough options to choose from.

1. BrandsGateway

Brands Gateway offers some of the most lucrative jewelry pieces on the market. They work with top fashion brands worldwide and will help you obtain high profit margins thanks to their premium products.

Email: supports@brandsgateway.com

Location: US and EU

2. FashionTIY

From earrings to necklaces to even custom phone cases, FashionTIY features a massive list of products for just about anyone, even kids.

Email: tiy@fashiontiy.com

Location: USA

3. Nihao Jewelry

Nihao Jewelry packs an even larger inventory of various jewelry pieces ready to be dropshipped. You can also find countless suppliers to work with here, chat with them, and even arrange custom prices.

Email: info@nihaojewelry.co.uk

Location: China

4. oNecklace

Unlike the previous three jewelry dropshipping suppliers, oNecklace features only jewelry, excluding any clothing or other fashion products.

Here, you can find the most unique rings, bracelets, earrings, and fun novelty accessories that can serve as wonderful gifts.

As a dropshipping jewelry supplier, they handle both manufacturing and global shipping, often for free.

If you’re interested in selling custom jewelry, partnering with oNecklace allows you to offer stylish, unique pieces designed by professionals, appealing to customers looking for a personal touch.

Email: customerservice@onecklace.com

Location: USA

5. ShineON

ShineOn Print on Demand jewelry stands out by specializing solely in premium-quality jewelry, unlike other POD businesses that cater to multiple dropshipping niches.

In addition, they offer a broad selection of items, including customized keychains, engraved necklaces, earrings, and bracelets with either gold or silver plating.

It’s important to recognize that ShineOn is a full marketplace rather than just a typical POD supplier. Their Shopify app allows seamless integration with your online store.

Moreover, ShineOn requires no minimum order quantity or dropshipping fees.

The jewelry prices on ShineOn vary, with most items priced between $9.50 and $26.40.

6. Shewin

Shewin is a company they’re dedicated to serving the USA market.

They focus on providing stylish wholesale clothes and services of good quality. Thus, their wide range includes various women’s southern wholesale clothing items like tops, dresses, bottoms, sets, special occasion outfits, shoes, bags, accessories, and plus-size clothing, all at really affordable prices.

Email: service@shewin.com

Location: China

7. ZuZu Jewellery

This UK-based dropshipping supplier specializes in both gold and silver jewelry, offering items like necklaces, rings, and various types of piercing jewelry.

To start dropshipping jewelry with ZuZu Jewellery, you’ll need to join their dropship program, after which you’ll receive a unique code for placing orders directly from your store.

The company offers free shipping within the UK and ships to Europe and worldwide.

If your customer prefers next-day delivery within the UK, simply inform ZuZu Jewellery; this service is available for an added fee.

• Location: United Kingdom
• Email: support@zuzujewellery.com

8. Galaxy Gold Products Inc.

Headquartered in Los Angeles, California, Galaxy Gold Products Inc. is one of the top manufacturers of luxury jewelry in the United States, creating all its pieces from solid 14K gold in white, yellow, and rose varieties.

They also offer dropshipping services, making it easy to list luxury jewelry brands in your store.

Plus, if you’re interested in private-label or white label dropshipping, Galaxy Gold provides these options. Their beautiful, glamorous gold jewelry is sure to attract a high-end customer base.

• Location: Los Angeles, California, USA
• Email: info@galaxygold.com

9. PierceBody

An established leader in the body jewelry niche, PierceBody offers a wide range of body jewelry, including navel rings, nose rings, ear tunnels, and more.

Located in Bangkok, Thailand, with warehouses in Europe and the United States, PierceBody provides fast global delivery. They use materials like gold, silver, stainless steel, and titanium G23, offering high-quality body jewelry for dropshipping.

• Location: Bangkok, Thailand (with warehouses in Europe and the USA)
• Email: contact@piercebody.com

10. Richard Cannon Jewelry

A staple in the fine jewelry industry, Richard Cannon Jewelry has been a trusted jewelry supplier since 1999. This US-based manufacturer and wholesaler offers diamond, silver, and gold jewelry, including necklaces, rings, bracelets, and earrings.

If you’re interested in dropshipping fine jewelry, this supplier’s broad selection of pieces will add value to your store. With Richard Cannon, you’ll be able to offer premium, high-quality jewelry to customers worldwide.

• Location: New York, USA
• Email: sales@richardcannonjewelry.com

11. J Goodin

One of the most popular names in the fashion jewelry dropshipping industry, J Goodin offers rings, bracelets, earrings, and necklaces, as well as accessories like brooches and scarves.

Based in the United States, with additional support in California and China, J Goodin ships internationally, making it ideal for anyone looking to start a fashion jewelry dropshipping business with worldwide reach.

• Location: California, USA
• Email: customerservice@jgoodin.com

12. Alamode Fashion Jewelry

Alamode Fashion Jewelry, based in California, specializes in fashion jewelry for both men and women.

Offering a wide variety of trendy pieces at wholesale prices, Alamode is perfect for building a stylish jewelry collection. For US orders, they charge a $7 dropshipping fee, covering delivery, packaging, and a jewelry box.

Alamode makes dropshipping jewelry easy, providing everything you need for your customers to express their style through fashion jewelry.

• Location: California, USA
• Email: info@alamodefashionjewelry.com

13. AutoDS

AutoDS simplifies the dropshipping process by providing access to over 500 million products across a wide range of categories.

With suppliers from locations including the US, China, UK, France, Italy, Spain, Germany, Canada, and Australia, AutoDS supports global shipping and enhances shipping speed and product quality.

For jewelry dropshipping, you’ll find a wide selection for men, women, and kids, ranging from rings and bracelets to necklaces.

Product prices span from $1 to $80, with shipping times varying from 2 to 22 business days, depending on supplier and location.

• Location: Worldwide (no specific headquarters; online platform)
• Email: support@autods.com

Can I Still Dropship Jewelry in 2024?

The answer is a big yes. 👍

In 2024, revenue in the global jewelry market is projected to reach a substantial US$360 million.

This market isn’t just large; it’s also growing steadily, with an annual growth rate of 4.56% expected over the next five years (2024-2029).

Even though it’s niche dropshipping and requires a bit more expertise, you can still make a lot of money when you learn how to start a jewelry dropshipping store.

Thus, the key in jewelry dropshipping today is to find a unique product, something no one else is selling. However, it still has to look attractive, brandable, and something many would wear in public without feeling uncomfortable.

Also, it can be a hard process but it’s incredibly worth it once you’ve hit your winner. As a result, learning how to find winning products, regardless of your niche, is a crucial dropshipping skill for selling jewelry online.

Is Jewelry a Good Niche for Dropshipping?

Jewelry dropshipping is a great niche today, just like it was five years ago and long before that. Some things may have changed but that doesn’t mean that dropshipping jewelry is a bad idea.

Thus, these are five great reasons why the jewelry niche is still a good idea:

1. You can set high profit margins
2. Costs are very low for jewelry dropshipping
3. It’s hard to damage these products, keeping dropshipping returns low
4. The jewelry market worldwide in 2024 would be approximately $360 billion based on a 4.56% CAGR.
5. You have tons of unique products to choose from

Is Dropshipping Jewelry Profitable?

Considering this is a multi-billion dollar business, it’s safe to say that jewelry dropshipping is highly profitable. 

However, that’s not the only reason. We mentioned that profit margins for jewelry can get ridiculously high. That alone is enough to let you enjoy lucrative earnings.

Also, here’s a quick example to show how jewelry dropshipping is working for others:

This is a spinner ring, a popular jewelry product these days. 👇

This is a similar (if not the same) ring that’s being sold at a nearly 3800% profit. 👇

Notably, thousands of others are doing the same thing. Jewelry dropshipping is one of the rare niches where you can have such colossal profit margins

Read more: Explore our list of the Best Niches for Dropshipping Stores.

Best Jewelry Products to Dropship in 2024

If you’re looking for a little inspiration on what types of jewelry products to dropship, here are five examples that are currently blowing up on the market.

1. Fake Piercing Nose Ring

Here’s a great product that you can market to customers as a way to play a fun prank on their parents or look like they’ve pierced their noses without having to suffer through all that pain.

It has over 36.000 orders on AliExpress so far, with close to 9000 reviews and a rating of 4.5 ⭐️.

he supplier price range for fake nose rings is around $0.50-$1, while the market price ranges from $5-$10, allowing for potential profit margins of up to 90%.

According to Google Trends, interest in fake piercing jewelry has steadily risen over the past few years, with notable spikes around summer and Halloween as people seek to refresh or amplify their looks.

2. Spinner Rings

The Spinner Ring is a popular product that helps users reduce anxiety and look cool at the same time.

It costs under a single dollar and can easily be sold 10x, 20x, and even 30x that purchase price.

The rings cost approximately $0.50-$1 from suppliers and can sell for $10-$15, creating a profit margin potential of up to 95%.

Moreover, Google Trends shows that interest in “anxiety rings” and “fidget jewelry” has spiked consistently, making this product an evergreen choice with significant staying power in the market.

Tip: Take advantage of our guide on how to set the ideal dropshipping profit margin and leverage products like the spinner ring to the next level.

3. Chain Rings

With over 26.000 orders on AliExpress with mainly positive reviews, these gorgeous chainrings can be the perfect gift for your girlfriend, mom, and even your grandma.

They are classy, elegant, and best of all, dirt cheap. Like the Spinner Rings, you can set remarkably high prices on this product as well.

Chain rings bring a blend of elegance and versatility, appealing to a wide range of ages, from young adults to older demographics (25-55) who prefer minimalist and timeless jewelry.

The rings are popular as gifts, especially for close relationships like mothers, partners, or friends. Supplier prices range from $1-$2, while the market price ranges from $15-$25, offering a healthy profit margin of up to 90%.

Google Trends shows steady interest in chain rings and minimalist jewelry, with demand peaking around the holiday season as people look for stylish and meaningful gifts.

4. Minimalistic Ring Set

This is a set of rings for multiple fingers. The set comes with six pieces that cost under a dollar together.

It has close to 30.000 orders on AliExpress and over 8.000 positive reviews. Having said that, it’s another amazing jewelry dropshipping product you can test even today.

This product appeals to younger women aged 16-30 who enjoy stacking rings for a chic, layered look, following popular social media trends.

Also, supplier prices for ring sets are around $1 for a set of six, and these sets can sell for $10-$20, allowing profit margins up to 95%.

What’s more, Google Trends data highlights rising interest in minimalistic and stacking rings, reflecting the popularity of multi-ring looks on platforms like Instagram and Pinterest.

5. Vintage Men’s Rings

A single ring from this collection easily looks like it costs at least a couple of hundred dollars. 

You can create attractive discounts on your store showing customers that you’re having a sale from several hundred to only around $40-50 and still make an outstanding profit.

These rings are marketed as affordable luxury, with a design that resembles high-end jewelry but comes at a much lower price point.

Also, supplier prices are about $3-$5 per ring, while the market price can range from $30-$50, yielding profit margins up to 90%.

Google Trends indicates growing demand for vintage men’s jewelry as the interest in retro and classic styles continues, making these rings a profitable addition to a dropshipping store.

Learn about Dropship Baby Products: A Step-By-Step Guide + Top 24 Products

Services That Can Help You Start and Scale a Jewelry Dropshipping Store

If you don’t feel like you have what it takes to succeed on your own, there are plenty of affordable services that can help you every step of the way. 

The services I’m about to show you are FREE upfront 😱, meaning you don’t have to pay anything until they help you make sales. 

This is more than perfect for beginner dropshippers!

1. Spocket

Starting a jewelry business with Spocket dropshipping means getting access to premium US and EU suppliers, lots of winning products, and help with dropshipping order fulfillment as well.

Spocket dropshipping services:

✅Effortless product importing

✅Branded invoicing

✅Inventory updates

✅Request product samples

✅Fast shipping

2. Sup Dropshipping

If you want help with literally everything from start to finish, then Sup Dropshipping is the service you’ll want to choose.

This is one of the most expansive services that can build an entire dropshipping business for you. It’s free and you only pay them a fee for every product they process for you. 

Until then, all Sup Dropshipping does for you is free of charge.

Sup Dropshipping services:

✅dropshipping product sourcing

✅Order fulfillment

✅Custom dropshipping packaging

✅Quality inspections

✅Print on demand 

✅Logo engraving

✅Premium product photography

✅ Personal dropshipping agent

3. HyperSKU

This is a platform that helps dropshippers start and scale their business by sourcing great products and fulfilling all orders. 

We have a detailed HyperSKU review covering how the entire process goes, what it’s like working with them, and how much it costs once you start making sales.

HyperSKU dropshipping services:

✅Product sourcing

✅Order fulfillment

✅Easy shipment tracking

✅Warehousing

✅Dropshipping return management

4. CJ Wholesale

When it comes to jewelry dropshipping, or dropshipping in general at scale, CJ Wholesale is the service you want to work with.

CJ Wholesale has a massive list of dropshipping suppliers from China that can give you access to high-quality products and affordable prices. 

But that’s not all CJ Wholesale can do, as you can see from the list below.

CJ Wholesale dropshipping services:

✅Product sourcing & fulfillment

✅Branded dropshipping services

✅Product quality inspection

✅Dedicated dropshipping agent

✅Fast worldwide shipping

✅Warehousing

5. Flxpoint

When your jewelry dropshipping business starts to grow, you can take advantage of Flxpoint to automate most of the process and focus on growing even more.

Flxpoint is dropshipping automation software that does most of the boring, yet important, dropshipping operations for you.

This leaves you more time to focus on boosting sales, networking, and growing your dropshipping store every single day.

Flxpoint dropshipping services:

✅Easy supplier integration

✅Product management

✅Inventory updates

✅Multi-channel selling

✅Order management

✅Invoicing and accounting management

Conclusion

Jewelry dropshipping is a promising niche for 2024, offering high-profit margins, low costs, and endless product variety.

However, success hinges on finding the right products, partnering with reliable suppliers, and building a brand that appeals to your target audience.

The global jewelry market’s steady growth means it’s an opportune time to enter, but remember: selecting unique, quality pieces is crucial.

My advice? Take time to research trends, understand your customer preferences, and choose a trusted supplier to ensure a smooth start. With the right foundation, you can build a profitable and sustainable jewelry dropshipping business.